01 Apr 08
Forget sweat patches, VPLs and spots…a new survey commissioned by Kleenex® has found that it’s blowing your nose in public that causes us the most embarrassment! The survey of hay fever sufferers reveals that most people prefer a quiet sniff over a good nose blow when out and about. However, allergy specialists warn that the more discreet option actually makes symptoms worse.
31 Mar 08
Asthma is a significant health problem. Acording to the National Asthma Campaign, the condition continues to grow, and in the UK an estimated 8 million people are diagnosed as having asthma, with 5 million people receiving treatment. The cost of asthma to the NHS is more than £850 million a year.
31 Mar 08
ADVANCED COMMUNICATION TECHNIQUES FOR DELIVERING TARGETED MESSAGES AND DEVELOPING BRAND LOYALTY
25 Mar 08
Bell Pottinger Group has formed Bell Pottinger Health, a new business dedicated to leading the expansion of its health franchise with Shipra Singh newly hired as Managing Director. Simultaneously the company has brought in a life science investor relations team led by Mike Wort.
22 Mar 08
While having a sales force that can deliver your company¡¦s message to physicians and other health care professionals is critical to effective performance, the true key to success is having a sales force that can adapt that message to the needs and preferences of those they call on. Wilson Learning¡¦s research shows that versatile salespeople can be over 50% more successful than their less adaptable counterparts.
This was effectively demonstrated in a study with a large pharmaceutical company.
12 Mar 08
Research led by the University of Warwick has uncovered exactly how the bacterium Streptococcus pneumoniae has become resistant to the antibiotic penicillin. The same research could also open up MRSA to attack by penicillin and help create a library of designer antibiotics to use against a range of other dangerous bacteria.
20 Feb 08
In case you hadn’t noticed, mobile phone manufacturers – and the operators – are desperate to part you from your cash in return for a flash new device. So, to help you decide if you should give in to temptation, we have reviewed three of the latest smartphones that the market has to offer.
PharmiWeb.com - editor
18 Feb 08
Professor Alan Barrell raises some of the issues for those keen to spin out their research and head a new company.
15 Feb 08
Climate change will have consequences for the health of UK citizens according to a UK government report published on 12th February. The report, called Health Effects of Climate Change in the UK, has been published jointly by the Department of Health (DH) and the Health Protection Agency (HPA).
PharmiWeb.com - editor
30 Jan 08
-The European Commission has granted a broad label expansion for Avastin in combination with any standard chemotherapy in first and later treatment lines for patients with metastatic colorectal cancer.
-This broad approval mean that virtually all patients currently suffering from colorectal cancer that has spread to other parts of the body will now have access to effective new treatments that have proven survival benefits.
-The approval is based on the results of two large internationa
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