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Press Release

New Interactive Apple TV Series Aims to Help Parents Improve Children's Health and Develop Early Healthy Habits

Posted on: 30 Aug 16

PR Newswire

DALLAS, Aug. 30, 2016

DALLAS, Aug. 30, 2016 /PRNewswire/ -- Viverae®, a leader in workplace wellness, announced today that its new interactive and educational children's video series is now available on Apple TV. The goal of this new series is to promote long-lasting healthy habits with entertaining and informative content that extends beyond the workplace to reach families at home. The new kid's content delivers on the company's mission to support and empower employees on their journey to better health by leveraging interactive technology that matches the shift in how content is currently being consumed. The interactive videos are accessible on Apple TV fourth-generation devices released in late 2015, and can be found in the App Store on Apple TV.

According to the clinical experts at Viverae, habits in nutrition and physical activity start early in life and mirror that of older children and adults, making it critical to establish the foundation for healthy habits during developmental ages. Viverae's new children's content aims to initiate meaningful conversations between parents and their children about making healthier choices. Leveraging the expertise of Viverae's health coaches, the content is presented in visual and fun storytelling that will resonate among three different age groups, including ages six and under, seven to eleven, and twelve and up.

"Being in business for more than 13 years has culminated in a wealth of information and effective strategies to help our members get healthy," said Mike Lamb, president and chief executive officer at Viverae. "In addition to making this knowledge accessible, we want to extend it to the families of our members. Kids model what adults do and we want to extend our platform to the next generation."

The company understands that the content landscape is changing dramatically.  Wellness program participants are accessing health content through their smartphones, apps, and smart TVs, making streaming media one of the fastest emerging technology trends in the United States. According to a recent study, an estimated 86 million streaming devices will be sold globally in 2019.

About Viverae ®

Viverae is a workplace wellness technology company based in Dallas, Texas. Rooted in care and focused on reducing health risks, our innovative application empowers employers to create cultures of health and well-being. We bring clarity. We inspire. We support. Learn more:

Viverae's workplace wellness programs are compliant with Affordable Care Act requirements and applicable law, and National Committee for Quality Assurance and national health advocacy group standards.

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SOURCE Viverae

PR Newswire

Last updated on: 30/08/2016

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