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Dear {FIRST_NAME|Colleague},
Welcome to the latest update from PharmiWeb.com

eyeforpharma - what is the most successful innovation in marketing?

Last week Kate Eversole from eyeforpharma, asked “what is the most successful innovation in marketing?”
The eyeforpharma advisory board voted Asli Guvenc, Marketing Analyst, AstraZeneca Turkey the winner of a VIP ticket to their Marketing Europe Meeting, 22-23 October (see
www.eyeforpharma.com/marketing )
His 1 sentence answer was “Twitter since it can be both used for social networking and business as it’s said that a study of Fortune 100 companies, found that more companies had a presence on Twitter (54%) than on Facebook (29%)”
Other top answers included:
“Nexium as the brand was created out of nothing”
“Involvement of doctors to clinical trial programs”
Any my personal favourite The Marketing Europe Summit
Contact :



Eu Commission Confirms Surprise Inspections In The Pharmaceutical Sector seperator 07 October 2009
Gps Urge Patient Records Rethink seperator 06 October 2009
Sex Degrees Of Separation seperator 05 October 2009
Actavis'S Increasing Challenge To Pfizer'S Lipitor seperator 02 October 2009
Boots Commits To New Pharmacy Leadership Body seperator 01 October 2009

Consultant – Strategic Pharma Consultancy seperator SW London / Surrey Border
Nhs Liaison - Business Development Manager seperator North West
Product Manager - Biotec seperator Oxford
Product Manager - Biosimilars seperator Hampshire

Head Of Temporary Staffing seperator London 
Clinical Research Coordinator/ Research Nurse seperator  
New Role - Medical Information Manager - Manchester - Make This Position Your Own - Car Included - Management Exp Essential seperator Manchester 
Regulatory Affairs Manager - Great Management Opportunity - Salary To £60k seperator  
New Role *** Regulatory Affairs Senior Role – Top Pharma Co. Eu Regulatory Affairs Ass Director / South East seperator  
Clinical Development Manager seperator Belgium 
Data Analyst - London - £25,000 - £35,000 seperator Hammersmith, London Uk 
Field Based Cra, Scotland seperator Scotland 
Project Manager seperator Diss; East England 
Consultant – Strategic Pharma Consultancy seperator Sw London / Surrey Border 
Global Leader Head Of Cmc Regulatory Sciences For Bio Mabs – Europe And Us Lead / High Profile Role seperator Call For Details, Full Relocation & Schooling 
Clinical Research Associate / Senior Cra - Czech Republic seperator  

Probe Discovery seperator Select Biosciences
09 October 2009 PharmiWeb.com
Ethicon Endo-Surgery Wins Prestigious International Design Award For Innovative Development Of Harmonic Focus™ seperator Ethicon Endo-Surgery
09 October 2009 PharmiWeb.com
Fda Advisory Committee Recommends Approval Of Pfizer’s Selzentry For Use In Patients Starting Hiv Therapy For The First Time seperator Pfizer
09 October 2009 PharmiWeb.com
Novartis Gains Exclusive Worldwide Rights To Ptk 0796, In Phase Iii Study As Potential First-In-Class Iv And Oral Broad-Spectrum Antibiotic seperator Novartis
09 October 2009 PharmiWeb.com
300 Doctors At Your Fingertips: New Merck Manuals Deliver Convenient And Trusted Medical Information To Consumers seperator Merck
09 October 2009 PharmiWeb.com

Swine Flu Update: 02/10/2009 seperator Max Golby
01 October 2009
Hiv Vaccine: With New Hope Comes The Potential Dangers Of Complacency seperator Max Golby
30 September 2009
Ecco-Esmo: Erbitux Combined With Folfiri Or Folfox4 Significantly Extends Overall Survival In Advanced Bowel Cancer seperator Olwen Glynn Owen
28 September 2009
What Does The Multi-Channel Enabled Pharma’ Company Look Like? seperator Paul Dixey, Managing Partner, BlueLight Partners
17 September 2009
What Employers Really Want seperator Max Golby
16 September 2009

4th Annual Emarketing Summit. Europe 2009 seperator Munich, Germany.
27 April 2009 - 28 April 2009

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