8th Annual Patient Adherence, Communication and Engagement (PACE) USA 2011

As part of the launch of the new Patient Adherence, Communication and Engagement Summit and came across this interesting white paper that I would like to share with you.

Patient Adherence: the Next Frontier in Patient Care
The whitepaper focuses on:

• The key challenges involved in patient access
• How to build a solid, credible and robust patient adherence care strategy
• Up to date case studies from Pfizer, Novartis, AstraZeneca and Merck

Here is the link to the whitepaper: http://www.eyeforpharma.com/pcusa/capgemini-report.shtml

What do you think the main challenge in patient adherence is?

Regards,
Laura
Laura Barnwell
Director
eyeforpharma
Direct: +44 (0) 207-375-7571

P.S. The usefulness of social media is a topic that well be addressing at the upcoming Patient Adherence Communication and engagement conference. Click here to check out the event.