Pharmiweb ChannelsAll | PharmaCo | Clinical Research | R&D/BioTech | Sales/Mktg | Healthcare | Recruitment | Pharmacy | Medical Comms RSS Feed RSS Feeds


Press Release

Three Day Pharma Mini MBA Course - London, United Kingdom - May 22nd-24th, 2017 - Research and Markets

Research and Markets
Posted on: 07 Oct 16

Research and Markets has announced the addition of the "The Pharma Mini MBA" conference to their offering.

A 3 day accelerated management programme, designed specifically for Pharmaceutical / Biotechnology professionals and also applicable Medical Device / Animal Health Industries, to give you the high- performance management skills of an MBA.

This intensive course will help you to translate your learning into new behaviours and improvements in your capability and performance and will work through live issues impacting on the industry and on you directly. The individual and group exercises will focus on Bio/Pharmaceutical /Generic MBA case studies, and also on your own challenges and examples. The case studies will help also give the feel of a full MBA and help you understand more about the strategies used in todays Pharmaceutical and associated industries.

Benefits of Attending:

Working in the highly competitive Bio / Pharmaceutical Industry, with ever-increasing change and pressure, is probably one of the most challenging managerial roles of any Industry today. This course has been especially designed to help you transcend these challenges by training you to become equipped to see the bigger picture in all aspects of your role. It will help you build your management skills for the future and prepare you to fulfill your ambitions.

The Pharma 3 day Mini MBA accelerated management programme is a distillation of the most valuable parts of an MBA, as applied to the Bio/Pharmaceutical industry. It will provide you with practical management tools to apply in the workplace, as well as giving a real taste of an MBA course with the Pharmaceutical case studies from business schools.


Programme Day One

09.00 Registration and coffee

09.30 Mini MBA Module 1

- Strategic Thinking and Applying this in the Bio/Pharma Industry

- What is strategic thinking and its importance in the bio/pharma industry?

- Strategic analysis key tools

- Understanding the competitive environment - using bio/pharma case studies

- Applying the tools to your own context

- More application of the tools - option grid

- Obtaining the value out of strategy in the pharma industry

- Portfolio management used in the bio/pharma industry

17.00 Close of day one

Programme Day Two

09.30 Mini MBA Module 2

- Commercial Management and Leadership in the Bio/Pharma industry

- Portfolio management used in the bio/pharma industry

- Understanding business performance (pharma case study)

- Diagnosing specific performance problem

- Benefits, costs of doing an MBA and the different routes

- The role of leadership

- What are the core competencies of effective leaders?

- Leadership vs. management

- Leadership style

- Hot Topics in Market Access

17.00 Close of day two

Programme Day Three

09.30 Mini MBA Module 3

Leading Change and Project Management in the Bio/Pharma Industry

- Leading successful change

- - Diagnosis around change

- - How to create the conditions for successful change

- - Why people resist change and how to manage this

- - Change management (pharma case study in leading a structural reorganisation)

- - Creating a team, department and organisation relevant to today’s pharmaceutical business needs

- - Team formation and development

- Essentials of managing projects

- - Project management tools and techniques to use in implementing pharmaceutical projects

- - Applying key project management techniques to pharmaceutical projects

- - How to manage in a matrix management environment

- - Understanding of cultural awareness to work more effectively with pharmaceutical colleagues

Managing Innovation in the Pharmaceutical Industry


Practical application / review

- Personal development Action Plan to apply the learning within your own organisation

- Revisiting your competency assessment - what has shifted

- Recommended further reading

- Practical application of tools (toolkit)

16.30 Close of Conference

For more information about this conference visit

View source version on

Business Wire

Last updated on: 07/10/2016

Site Map | Privacy & Security | Cookies | Terms and Conditions is Europe's leading industry-sponsored portal for the Pharmaceutical sector, providing the latest jobs, news, features and events listings.
The information provided on is designed to support, not replace, the relationship that exists between a patient/site visitor and his/her physician.