- Global Pharma News & Resources
15-Oct-2019 - 16-Oct-2019

9th Annual eyeforpharma Marketing and Customer Innovation

  • Location:
    • Hotel Novotel London West
    • Shortlands
    • London
    • Greater London
    • W6 8DR
    • United Kingdom
  • View on a map

Pharma marketeers must adopt and master an array of technological innovations to better meet rising expectations. Yet cultural issues and failure to master traditional closed-loop marketing are hindering us. 

eyeforpharma Marketing and Customer Innovation Europe Summit (15-16 October, London) brings you exclusive case studies on delivering superior HCPs and patient experiences, adopting an above-brand culture, and allowing digital transformation to flourish. Benchmark yourselves against the rest of the industry - this is your one-stop-shop for future-proofing your customer journey.

Confirmed speakers include: Anders Dyhr Toft, Corporate VP, Commercial Innovation, Novo Nordisk; Maria Raad, VP Customer and Digital Strategy, Janssen; Francesca Wuttke, Chief Digital Officer, Almirall; Philippe Barrilon, VP Head of Insights and Analytics, Takeda; and Bharat Tewarie, Executive Vice President and Chief Marketing Officer, UCB.

Join 250+ Marketing, Digital, CX, Brand, Product, IT/CRM and Business Partnership/Technology pharma executives to bridge internal divides, share the industry pushing case studies and build market-leading customer experiences beyond the brand.