PharmiWeb.com - Global Pharma News & Resources
31-Mar-2020 - 02-Apr-2020

eyeforpharma Barcelona 2020

  • Location:
    • International Barcelona Convention Center
    • Plaça de Willy Brandt
    • Barcelona
    • 08019
    • Spain
  • View on a map

Being a pharmaceutical leader was once all about what you could sell. Marshalling your troops like a grand army, ready to fight for your share of voice. Today, we need a new kind of leadership – one that is authentic, all about data-driven decision-making, regulatory-grade real-world evidence, value-based access and empowering medical on the front line.

To affect this change, 2000+ pharma-decision makers (from across Commercial, Sales, Marketing/Digital, IT, Medical, Patient Engagement, Market Access, RWE and Clinical) will join healthcare innovators on their yearly journey to the 18th eyeforpharma Barcelona Conference.

Highlight C-Suite speakers include:

  • Bertrand Bodson, Chief Digital Officer, Member of the Executive Board, Novartis
  • Chris Round, EVP, Head of International Operations & Global Core Franchises, Merck
  • Jeffrey Wren, EVP, Neurology Patient Value Head, UCB
  • Charlotte Kremer, EVP, Head of Medical Affairs, Astellas
  • Stefani Klaskow, Head, Industry, Google
  • Alberto Martinez, CEO, Mundipharma
  • Kris Sterkens, Company Group Chairman, Janssen EMEA

“eyeforpharma Barcelona is regarded in Janssen as a critical, must-attend. Every year.”

Kris Sterkens, Company Group Chairman, Janssen EMEA