- Global Pharma News & Resources
16-May-2019 - 16-May-2019

Flipping the HCP Engagement Funnel – Moving Beyond Banner Ads

Flipping traditional HCP engagement strategies can help you to truly connect with healthcare professionals in ways that are significantly more efficient, meaningful and likely to drive behavior change.

Join this webcast to hear a clinician’s point-of-view and explore examples of flipping the funnel when it comes to point-of-care mobile apps, branded and unbranded microsites, digital CME for disease state awareness, and more.