- Global Pharma News & Resources
29-Apr-2019 - 29-Apr-2019

Pharma Market Access

  • Location:
    • Münchensteinerstrasse
    • Basel
    • Basel-Stadt
    • 4052
    • Switzerland
  • View on a map

In an increasingly cost-conscious health care environment, pharma companies must make a thorough case for not only the clinical, but also the economic value of their products. These days, clinical efficacy alone is not enough; both clinical effectiveness and 'value for money' are essential to make sure the product reaches the patients for whom it is intended.

Course Topics

  • Introduction to Market Access
  • Landscape: Who are the Stakeholders and what are ytheir perspectives
  • Health Outcome Assessment types
  • Pricing
  • Country systems