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Event Details


The Digital Pharma Advances Conference

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Increase Integrated Multi-Channel Capabilities By Transforming Internal Cultures & Securing Stakeholder Buy-In To Boost Business Performance With Innovative HCP & Patient Engagement Strategies:

1.Integrate Future-Facing Digital & Technology Innovations – Now! Emerging, profitable and experience-enhancing digital innovations

2.Seamless, Savvy Multi-Channel: Road map long-term strategies and capitalise on quick wins for impactful multi-channel success

3.Change, Transformation, Culture – Secure Buy-In & Investment For The Pharmaceutical Organisation Of The Future: Overcome siloed departments and influence internal stakeholders for digitally-embedded, customer-centric organisations

4.Deliver Unparalleled Patient & HCP Engagement: Tap into customer mindsets for attention-grabbing, influential and insight-led campaigns

5.Creativity Within The Regulatory Context? Collaboration within regulations to deliver compliant, innovative campaigns

6.Data & Analytics Advances: Sophisticated customer data use and insights which enable targeted, value-adding strategies

7.Measuring The Value Of Digital: Evidence digital’s impact on the bottom line and to the customer to secure ongoing investment and inform future strategies

8.Next-Level, Integrated Social Media Strategies: Practical approaches for compliant customer activation and engagement on social media


Cross-Sector Inspiration From Regulated Industries: Shape best practice New! Decision Maker Insights: Just what will win hearts, minds and investment? Networking Drinks Reception New Content: Multi-Channel Teams, Change, Transformation, Culture & Decision-Makers: Buy-In & Investment, Regulatory Context Q&A Code-Specific Networking: How do local pharmaceutical professionals innovate within the code? ABPI Perspective: Join the Regulatory Context Q&A to hear code perceptions of digital 4 Interactive Panels 5 Peer-To-Peer Discussions 16 UK Perspectives, 19 European Views: Take inspiration from your own country – and across Europe! Benchmarking & Voting


Sarah McKeown

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