Shift.ms Launches "Hidden" Campaign to Raise Awareness of Invisible Symptoms
LEEDS, United Kingdom, Aug. 11, 2018
LEEDS, United Kingdom, Aug. 11, 2018 /PRNewswire-PRWeb/ -- Shift.ms, a leading UK based MS Charity, have recently launched their "Hidden" short film. The movie highlights the hidden symptoms of multiple sclerosis in an effort to bring broader awareness to the invisible elements of the illness.
Each and everyday, MSers battle with hidden symptoms. Influenced by conversations on the Shift.ms forum and input from Cathy John, who worked on Shift's previous award winning short film Gallop, the script producer and MSer, the story focuses on the struggle MSers face and help people to understand invisible symptoms.
Watch Hidden here - https://www.youtube.com/watch?v=tveMmRDrkEM
George Pepper Co-Founder and CEO of Shift.ms "The objective of Hidden was to shed the light on some of the lesser talked about symptoms of MS which can have significant impact on the lives of people with MS. Working with long term collaborator Cathy John, we were excited to engage MPC on delivering an honest portrayal of what many people with MS go through daily."
Shift.ms is the social network for people with multiple sclerosis. Founded by MSers, for MSers, the charity supports many thousands of recently diagnosed people across the world as they make sense of MS. It's independent and it's free.
Shift.ms was created in 2009 by George Pepper and Freddie Yauner, following George's diagnosis with MS at the age of 22. MS is the most commonly diagnosed neurological condition in people in their 20s and 30s in the UK. Despite this, George found it difficult to find other MSers of his age, even online. This frustration led him to set up a website, where MSers could meet and share experiences. This later became Shift MS.
The Hidden Film was supported by an unrestricted grant donated from Roche. Roche are a leading producer of MS treatments.