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Leading Global Menstrual Cup Brand Lunette Ignites The Period Cup Revolution

Leading Global Menstrual Cup Brand Lunette Ignites The Period Cup Revolution Vegan and Sustainable 'The Power Within' Starter Kit Available Now

PR Newswire

HELENA, Mo., Oct. 9, 2018

HELENA, Mo., Oct. 9, 2018 /PRNewswire/ -- Lunette, a leading privately owned and female-led global menstrual cup company, today announces a call to action encouraging all menstruating people to make the switch to healthier period care with their easy-to-try, vegan 'The Power Within' starter kits featuring their vibrant menstrual cups made of extra soft FDA-approved, medical grade silicone.  Perfect for the body and the environment, one Lunette starter kit can eliminate up to six hundred tampons (two years-worth of period products) from the environment.

To help fuel the movement towards healthier and sustainable period care for all, Lunette also announces that it will offer a $10 discount on 'The Power Within' starter kit through the end of November and will donate a cup to someone in need with every starter kit purchased via their long-standing relationship with The Cup Foundation in Kenya.  Making a great holiday gift, 'The Power Within' kit sells for $44.99USD with the promotion and includes one Lunette Menstrual Cup (any color), one Lunette Feelbetter vegan, plant-based cup cleanser and one box of vegan, biodegradable on-the-go Lunette Cupwipes. 

Reinforcing its commitment to healthier period care, Lunette's clear cup was the only number one rated cup for chemical safety in a test of seven cups in a recent independent study by International Consumer Research & Testing (ICRT) with the Danish Consumer Counsel THINK.  Further reducing its environmental footprint, Lunette's packaging is fully recyclable, including the 'window' on the cup box which is made from vegetable cellulose. The Lunette Menstrual Cup lasts at least two years with proper care and can be burned to ash (silica, like sand) when it's time to be replaced.

"I began Lunette thirteen years ago, before inclusivity and better options in period care were a part of mainstream conversation," said Lunette founder, Heli Kurjanen.  "We've always stood firm that safe menstrual health management is a basic human right for all people, so it is a momentous and proud moment for me to be the only menstrual cup company at the table, helping shape the conversation on periods and sustainability as part of the United Nation's 2030 Agenda for Sustainable Development. Our company has experienced year over year growth as the conscious period movement builds and I hope our starter kit promotion will encourage even more people to try menstrual cups and reduce waste."

Kurjanen recently attended the UN Women summit as part of the United Nations General Assembly to discuss inclusivity, sustainability and safety on a global platform as part of the 2030 Agenda for Sustainable Development. Lunette takes also corporate responsibility seriously and is a member of the United Nations Global Compact embracing, supporting and enacting a set of core values within its sphere of influence in the areas of human rights, labor standards, the environment and anti-corruption.

Lunette Menstrual Cups begin at $39.99USD and come in six vibrant colors and in two sizes personal to the menstruation flow.  The company also offers its own vegan, plant-based Feelbetter Cup Cleanser and biodegradable on-the-go Cupwipes to keep the cup fresh for years to come.

About Lunette
Lunette was founded in 2005 in Finland by Heli Kurjanen and has earned its place as a top global menstrual cup company through its continued focus on quality, safety, sustainability and inclusivity. Lunette remains a privately owned, female-led brand and has experienced year-over-year double digit growth since its inception resulting from its tireless commitment to helping shift the approach to reproductive health and period product sustainability globally.  All of Lunette's products are proudly and meticulously made in its home country of Finland.

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Last Updated: 09-Oct-2018