EISAI TO LAUNCH DIGITAL TOOL “CogMate™” IN TAIWAN AND HONG KONG FOR SELF-ASSESSMENT OF BRAIN PERFORMANCE (BRAIN HEALTH)
Eisai Co., Ltd. (Headquarters: Tokyo, CEO: Haruo Naito, “Eisai”) announced today that its Taiwanese subsidiary Eisai Taiwan Inc. and Hong Kong subsidiary Eisai (Hong Kong) Co., Ltd. have launched “CogMateTM”, a digital tool (non-medical device) for self-assessment of brain performance (brain health). In Taiwan and Hong Kong, the both subsidiaries target corporate customers such as municipalities and corporations in the sales. This will be the first release of “CogMate” in the Asian region (excluding Japan). In the near future, “CogMate” will be launched in countries such as Singapore.
“CogMate” is a multilingual overseas model of “NouKNOW®”(product name in Japan), a digital tool (non-medical device) for self-assessment of brain performance, developed and distributed by Eisai using the cognitive function test “Cogstate Brief BatteryTM” (CBB) created by Cogstate, Ltd. (Headquarters: Australia). For the Asian region, “CogMate” is equipped with multilingual functions such as Chinese (Traditional Chinese) and English.
“CogMate” is conducted through a simple card test using a PC, tablet device or smartphone to quantitatively measure brain performance in four checking items evaluating psychomotor function, attention, learning and memory, and working memory. Users can self-assess and in a short time frame (approx. 15 minutes), enabling regular assessments in instances such as daily life and health checkups. On the screen showing the measurement results, a score (brain performance index (BPI)) - as a measurement of quantified brain performance aspects such as memorization, cognition, and decision - appears along with lifestyle advice for maintaining brain performance.
In Asia, with the rapid aging of the population in recent years, the total number of those living with dementia across the region is expected to increase year by year. With regard to dementia, in addition to medical expenses, the burden on the family and the social burden are heavy, which has become a social issue.
With the launch of “CogMate”, Eisai will promote self-check and prevention activities for the maintenance and improvement of brain performance toward constructing an ecosystem to realize supporting people living with and preventing dementia in Asia. Eisai will continue to focus on delivering solutions to The People, including not only those living with dementia but also society at large, to remove the anxiety associated with dementia.