CueZen AI Demonstrates Nation-Scale Health Impact in Singapore

Singapore Health Promotion Board Extends Collaboration with CueZen AI After Personalization Helps Millions Lead Healthier Lives

SINGAPORE--(BUSINESS WIRE)--CueZen, an AI-native personalization platform for health, today announced the renewal of its multi-year collaboration with the Singapore Health Promotion Board. The platform has delivered over four hundred million personalized health interventions nationwide, driving measurable improvements in physical activity, sleep, healthy purchases, and long-term engagement in preventive and chronic-care programs.

“There’s no shortage of data in healthcare—what’s missing is the ability to convert that data into meaningful, personal guidance, to drive sustained behavior change,” said Ankur Teredesai, CEO and Co-Founder of CueZen, part of the Microsoft for Startups program. “What we observe in Singapore Health Promotion Board is a thoughtful personalization that helps people at each stage of their health journey from building better daily habits, to managing chronic conditions with fewer setbacks and more support.”

The Singapore deployment represents one of the world’s first validated demonstrations of agentic AI-powered personalization at true population scale. Over an 18-month period, citizens clocked additional 44 billion steps, 243 million exercise minutes, and made 88 million healthy purchasing decisions. This is a quantifiable shift in behavior made possible through precise, moment-based digital interventions delivered to millions of individuals across the nation at the right time via the right channel, with the right tonality and frequency being mindful of their needs.

CueZen’s architecture, based on Microsoft Azure Virtual Machines and Azure Database for PostgreSQL, helps ensure compliance to data security, data residency and data privacy requirements, protected with government-grade security across diverse regulatory environments.

“We are entering a new era in health in which technology helps broaden access to insights that support more proactive and continuous engagement in care,” said Elena Bonfiglioli, Global Business Leader, GM Healthcare, Pharma and Life Sciences at Microsoft. “At Microsoft, we believe this transformation will be driven by AI that responsibly connects data, enhances clinical and operational workflows, and makes information easier to act on. Innovations like CueZen illustrate how personalized guidance and behavior support can be thoughtfully integrated into everyday health journeys. Together, these advancements help empower individuals, care teams, and organizations to drive better health experiences.”

CueZen was recently named a finalist for the 2025 Microsoft Partner of the Year Award, recognizing its groundbreaking innovation and the global impact of its Microsoft-based solutions.

About CueZen

Founded in 2021, CueZen is redefining the future of personalized health. Its Personalization Platform uses Agentic AI to transform clinical, sensor, and lifestyle data into precise, individualized health interventions—delivered safely and securely at population scale. As the personalization layer for the world’s most trusted healthcare systems, wearable manufacturers, pharmaceutical innovators, and health payors, CueZen is already powering millions of intelligent, daily health interactions globally.

CueZen’s platform enables measurable impact across women’s health, metabolic health, heart health, and sleep improvement. The Singapore Health Promotion Board and other health enterprises rely on CueZen to deliver personalized journeys, digital coaches, and AI-driven nudges that boost enrollment, engagement, adherence, and outcomes.

With its proven science, enterprise-grade infrastructure, and trusted global partnerships, CueZen is leading a new era where personalized health is not a promise, it’s the norm.

For more information, visit https://cuezen.com

For additional information and media inquiries please contact:
Ananth S K
hello@cuezen.com