BEGIN:VCALENDAR PRODID:-//github.com/rianjs/ical.net//NONSGML ical.net 4.0//EN VERSION:2.0 BEGIN:VEVENT DESCRIPTION:Understand the drivers of patient health behaviours – Learn ho w to identify and interpret specific individual drivers of health behavio urs – Understand the practical steps to design/enhance your support solut ions in a way that delivers true personalisation and support for all stak eholders - Take your current patient/caregiver/HCP support solution(s) to the next level with insights from Professor John Weinman and Natalie New ell.\n\nWhy You Should Attend\nBehavioural science\, and in particular th e science of patient health behaviours\, is the new buzz in pharma’s pati ent-centric community. Whilst the challenge of non-adherence has been aro und for as long as medications exist\, successful efforts to address the challenge have been scarce. This is primarily due to a lack of knowledge in two areas: What does an effective intervention look like for a specifi c patient? How do we scale this across markets and conditions?\n\nThe Con tent &\; Experts: \;In order to answer these questions\, \;Und erstanding Patient Behaviour &\; Developing Personalised Solutions&nbs p\;is presented by two experts who have been at the cutting edge of these challenges for a number of years. You will learn \;from one of the w orld’s leading experts on improving patient adherence\, Prof. John Weinma n\, and from Global Patient Strategy Director Natalie Newell on effective strategies in designing\, developing and running support solutions. More over\, you will have the opportunity to take your current patient/caregiv er/HCP support solution(s) to the next level\, because the programme incl udes a workshop to explore opportunities for enhancing your Patient Suppo rt Programmes\, benefitting from the insights and experience of both Prof essor John Weinman and Natalie Newell.\n\nThe Understanding Patient Behav iour &\; Developing Personalised Solutions course is the only availabl e public training course delivered by Prof. John Weinman and Natalie Newe ll on the topic of patient adherence.\n DTEND:20210311T170000 DTSTAMP:20260525T064522Z DTSTART:20210311T090000 LOCATION:\, SEQUENCE:0 SUMMARY:Understand the drivers of patient health behaviours – Learn how to identify and interpret specific individual drivers of health behaviours – Unders... UID:de86e203-7299-42ad-8c93-10e0b439355f END:VEVENT END:VCALENDAR