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DESCRIPTION:Grasp the meaning\, concepts\, terminology\, methodologies and
  research techniques of Real World Evidence (RWE) in the context of optim
 ising Market Access - Know what each stakeholder type expects from RWE\, 
 which key data to use and how to develop a successful RWE study – Learn h
 ow to incorporate RWE into the product pre-launch process.\n\nWhy You Sho
 uld Attend\nRWE is now a critical area of expertise in pharmaceutical com
 panies\, engaging various functions&nbsp\;such as HEOR\, Medical Affairs\
 , R&amp\;D and Commercial. There are many challenges in the process of su
 ccessfully implementing RWE. Executives participating in this open-enroll
 ment course will contribute much more effectively in the cross-functional
  organisation that RWE requires.\n\nThe Content:&nbsp\;The course covers 
 the basics required to understand what RWE is\, why it is important\, who
  needs/uses it and how you can utilise it effectively to help your role. 
 The content contains the recent developments on RWE\, as well as real lif
 e case studies on how RWE can be used and potential challenges that can a
 rise.\n\nThe Experts:&nbsp\;Graham and Paul are experts in RWE and Market
  access. They frequently advise companies on how to optimise the clinical
  development and commercial launch of new products\, utilising RWE to hel
 p achieve market access. Both are regular guest lectures at universities 
 and business schools\, as well as speaking at international events and co
 nferences.\n\nThe Generating RWE for Optimising Market Access course is t
 he only available public training course delivered by Dr. Paul Craddy &am
 p\; Dr. Graham Foxon on this topic.\n
DTEND:20210624T170000
DTSTAMP:20260307T153010Z
DTSTART:20210624T090000
LOCATION:\,
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SUMMARY:Grasp the meaning\, concepts\, terminology\, methodologies and res
 earch techniques of Real World Evidence (RWE) in the context of optimisin
 g Market Ac...
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