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27-Feb-2024

Navigating the future of healthcare with Generative AI

Summary

Generative AI is set transform the healthcare sector in a number of ways, promising to reshape traditional medical practices and improve patient outcomes. However, before the technology’s widespread adoption, it is important to understand all of its potential impacts and how to manage them responsibly.
  • Author Company: Microsoft
  • Author Name: Dr Simon Wallace, Chief Clinical Information Officer
Editor: PharmiWeb Editor Last Updated: 08-Mar-2024

Generative AI is set transform the healthcare sector in a number of ways, promising to reshape traditional medical practices and improve patient outcomes. However, before the technology’s widespread adoption, it is important to understand all of its potential impacts and how to manage them responsibly.

Enhancing emergency care

There is no doubt that Gen AI will play a key role in emergency care. Through rapid access and clinical analysis of a patient’s past episodes of care, healthcare professionals will be able to streamline their decision-making process more efficiently in emergency situations. This is due to the ability of AI to quickly process vast amounts of data, providing healthcare professionals with real time analysis and recommendations. For instance, in cases of trauma or acute illnesses, AI can analyse diagnostic data or patient medical histories to offer valuable insights, subsequently speeding-up decision-making. As well as this, the technology can assist in predictive analytics, identifying potential issues before they escalate to critical levels. This proactive approach allows for pre-emptive interventions, reducing the severity of conditions and minimising the long-term impact on patients.

Addressing clinician burnout

Whilst the COVID-19 pandemic may feel like a distant memory, its impact still rages on in the form unprecedented levels of burnout amongst clinicians, which is in turn placing patients at risk. In fact, research has found that burnout doubles the likelihood of patient safety problems. With this in mind, AI is set to play a pivotal role in alleviating this pressure and reducing burnout levels. Digital technologies, such as Generative AI, can significantly reduce administrative pressures amongst clinicians. This is due to its ability to accurately comprehend spoken language which ensures that clinical notes are comprehensive and error-free. This not only streamlines workflow processes but gives time back to healthcare professionals to spend more time doing what actually fulfils them – practising medicine.

Modernising healthcare in the UK

In the UK, the NHS is embracing modern technologies, including AI, to address such workforce challenges. With a £30 million investment in innovative technology announced in 2023, the NHS aims to reduce administrative burdens on clinicians, leading to improved workplace environments and better patient care. By leveraging AI-driven technologies like speech recognition, NHS clinicians can streamline the laborious process of medical documentation creation. This not only results in reduced duplications but also encourages standardisation across various clinical departments, ultimately contributing to a higher accuracy of patient records. Importantly, the implementation of such technology frees up substantial amounts of time for clinicians, a valuable resource that can be redirected towards patient care. Additionally, this extra time can also reduce the persistent issues of clinician burnout and long wait-times in the NHS. By incorporating such technologies, the NHS not only increases efficiency but also takes steps towards addressing systemic issues.

An ethical approach to AI

Central to this healthcare transformation will be the partnership between healthcare organisations and technology providers. By partnering with companies with proven effectiveness within the sector, healthcare organisations can ensure responsible and effective deployment of AI. This collaborative approach is essential to addressing ongoing patient concerns such as data security, interoperability, and ethical considerations. This cooperative relationship between healthcare organisations and technology providers will drive the industry forward as it encourages innovation, aims to improve patient outcomes, and has the potential to redefine the modern healthcare landscape.

The importance of responsible use

Ensuring patient privacy and obtaining informed consent are central to the responsible use of AI within the healthcare space. In order to safeguard patient privacy, robust protection measures which align with established regulations such as GDPR are needed. This is to prevent unauthorised access or the misuse of sensitive health information.  Through transparent communication about the purpose of the data usage, its potential risks and benefits, patients can fully understand what their participation involves, giving them more control over their health information.

As we look into 2024 and beyond, the responsible integration of Generative AI marks an exciting time for the healthcare sector. By embracing new technologies, particularly speech recognition powered by AI, healthcare organisations have the power to navigate and overcome complex issues such as administrative demands, burnout and long wait times.