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Confectionery Coating Market Emerging Opportunities, Growing Demand and Significant Trends by 2029

VALLEY COTTAGE, N.Y. – Confectionery Coating: Market Outlook

Confectionery coating is an ingredient that is used as a substitute for real chocolate in the confectionery products. It is also known as compound coating or candy wafers. In confectionery coating a vegetable fat usually palm kernel oil is used to replace the cocoa butter that is found in genuine chocolate. Confectionery coatings or candy wafers serves many functions in the confectionery products such as glazing agent, color enhancer, flavoring agent, polishing agent, and fortifying agent.

Confectionery coatings are widely used as a fortifying agent in confectionery products nowadays. The demand for confectionery coating is also increasing owing to its flavoring function in the confectionery products. As chocolate has become a very common flavor in the confectionery products, consumers are opting other flavors such as berry and yoghurt. The flavor varieties of confectionery coatings is the key driving factor for the growth of the market. Confectionery coating manufacturers are also focusing on the new flavor varieties as a specialty offering; specialty tags are enabling manufacturers to add up the value of the confection products.

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Benefits of Confectionery Coatings over Real Chocolate

Confectionery coatings are used for different functions in the confectionery products. Confectionery coatings are used as glazing and polishing agent in the confectionery products. Confectionery coatings are easy to use for drizzling and painting inside a candy mold. Real chocolates are not suitable for this function as it becomes too thick when melt. Also, confectionery coating has easier workability, and the finished products look professional whenever using confectionery coatings while real chocolate finished piece look whitish-grey and streaky after it set-up.

Global Confectionery Coating: Key Players

Some of the key manufacturers and traders operating their business in the global confectionery coating market are LorAnn Oils, Soyuzsnab, Group of Companies, Capol LLC, Norevo GmbH, Blommer Chocolate Company, Cargill, Incorporated, Mantrose-Haeuser Co., Inc., Alvas Group and Bunge Loders Croklaan Sweetdreams Limited, Kauffman’s Fruit Farm & Market, Barry Callebaut AG, CK Products, Clasen Quality Coatings, Inc., The Warrell Corporation, Rascal Confectionery Ltd., Thew Arnott & Co Ltd, and Fancy Flours. The demand for confectionery coating is growing at a rapid pace, various industrialists are focusing on the confectionery coating market.

Preview Analysis of Confectionery Coating Market – Global Industry Analysis 2014 – 2018 and Opportunity Assessment; 2019 – 2029:

Opportunities for Confectionery Coating Market Participants:

The increasing consumption of sugar confection products has increased the demand for confectionery coatings. Also, the increasing number of food industries such as bakery and confectionery is expected to generate huge demand for confectionery coating in the forecast period. The demand for free-from foods is increasing globally, mostly in urban areas. People are demanding clean label, GMO-free, gluten-free, and other free-from food. Hence various companies are launching their products by giving clean label and free-from tags.

The new players who want to invest in the confectionery coating market could launch the clean label and free-from confectionery coatings in the urban areas. Big players are launching their products by clean label tag. For instance, in 2017, Cargill incorporated has launched a range of clean label coating and fillings for confection products. 

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Also, the demand for vegan products is growing at a rapid pace; consumers are inclined towards vegan products. By considering this, various manufacturers are launching their products targeting the vegan population. For instance, a confectionery ingredient manufacturer Thew Arnott & Co Ltd., launched a confectionery coating-zein-based food glazing, especially targeted vegan population.

In addition, the Health consciousness among the consumers is increasing globally, which has a significant impact on the confectionery coating market. Consumers are demanding organic products. Hence, new and existing market players could focus on organic products. Few manufacturers are offering organic confectionery coatings, such as Capoll LLC, is offering gum acacia-based organic confectionery coatings. Hence, other manufacturer and new entrants could focus on the organic confectionery coatings as the demand for organic products is increasing widely mostly in America and Europe.

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Last Updated: 13-Jan-2020