Pediatricians Prefer Genexa’s Kids’ Pain & Fever Medicine Over Its Primary Competitor’s Product for Treating Their Own Children

The first and only clean medicine company wins pediatrician approval over the long-time category leader based on side-by-side ingredient comparisons

ATLANTA--(BUSINESS WIRE)--Genexa has today announced that after surveying pediatricians around the country, pediatricians prefer Genexa’s Kids’ Pain & Fever over Children’s Tylenol Pain + Fever liquid products for their own children based upon comparing the ingredients. Genexa is the world’s first clean, over the counter pharmaceutical company, which makes medicine for infants, kids and adults, with the same effective active ingredients as the category leaders but without unnecessary artificial ingredients for the first time ever.

The claim was substantiated in Spring 2021, predicated on a survey of pediatricians throughout the country with children between the ages of 2 and 11. All the pediatricians said they have used, or would be willing to use, an OTC acetaminophen product for treating their own children’s pain and fever. Each pediatrician was shown the front of the packaging, as well as a list of the corresponding ingredients, for Genexa’s Kids’ Pain & Fever product and each of the Children’s Tylenol Pain + Fever liquid products. They were asked based only upon their review of the ingredients in each product, which, if any, they would prefer to give to their own children. A large majority, specifically 68%¹, of the pediatricians selected Genexa’s product over Tylenol’s products.

Unlike Children’s Tylenol liquid products that include ingredients such as high fructose corn syrup, sucralose and FD&C red no. 40 in many of its SKUs, Genexa’s Kids’ Pain & Fever has no artificial inactive ingredients, and instead features high quality ingredients like organic agave syrup and citrus extract.

“I am so proud of the parents and people who worked tirelessly to develop clean medicines for kids,” shared Dr. Maila Coleman, pediatrician with Kiamichi Family Medical Center and a member of Genexa’s Healthcare Professionals Network. “It feels good to be able to give my patients an effective medicine made with clean ingredients, and parents respond so positively when I share the ‘why’ behind the brand.”

In addition to this top-selling kids’ product, Genexa makes clean, effective OTC medicines across all consumer pharmaceutical categories including pain and fever, cold and flu, digestion and allergy for infants, kids and adults. Genexa’s products are the first to eliminate the unnecessary artificial fillers found in other traditional OTC offerings including sorbitol, propylene glycol, artificial dyes, synthetic binders, talc and common allergens such as gluten and lactose. These ingredients are part of an expansive Ex-List of ingredients Genexa vows to never use in their products.

“We started Genexa as new parents because we felt people, our kids in particular, deserved clean options when sick,” noted Genexa Cofounders Max Spielberg and David Johnson. “Being able to give parents a choice with the clean ingredients we offer in our Kids’ Pain & Fever product, and knowing that pediatricians are amongst those parents that prefer our clean ingredient profiles for their own kids over the category leader in a side-by-side ingredient comparison, is a huge moment of validation for us. We are excited to be one step further in our mission to offer kids, as well as adults, clean medicines across all OTC categories.”

Genexa’s products are available at over 45,000 retailers nationwide including Walmart, Target, Rite Aid, CVS, Kroger, Target, Whole Foods and Sprouts, as well as online at Genexa.com and Amazon.

All of Genexa’s products are manufactured according to FDA guidelines and are Non-GMO Project Verified and gluten-free. Many are certified organic and vegan as well. As a Certified B-Corporation, Genexa is committed to using business as a force for good, meeting rigorous standards of social and environmental performance, accountability, and transparency.

For more information, visit Genexa.com.

ABOUT GENEXA:

Founded by two dads on a mission to revolutionize the medicine aisle, Genexa makes medicine with the same active ingredients people need, but without the artificial ones they don’t. We believe people deserve choices. That’s why our business is built on the commitment to put people over everything. All of our products are made to the highest standards of medicine with no artificial dyes, common allergens, or unnecessary inactive ingredients. It’s real medicine, made clean. Learn how we’re putting people over everything, in everything we do, at Genexa.com.

¹ The error range around these percentages is ± 5.4 percentage points. If all 5.4 percentage points were at the expense of Genexa Kids’ Pain & Fever and all went to a Children’s Tylenol Pain + Fever product, then results would show 62.7% preferring Genexa Kids’ Pain & Fever and 31.7% preferring Children’s Tylenol Pain + Fever Oral Suspension overall, leaving a meaningful percentage still favoring Genexa.

SUPERJUICE
Alison Blue
ablue@superjuiceco.com