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Mental Health App Market Size is Projected to Reach USD 3,823 Million by 2027 At 24.2% CAGR Owing to the Growing Number of Mental Health Cases

The global mental health app market size was valued at USD 837.6 million in 2021 and is expected to reach the value of USD 3,823 Million by 2027, growing at a CAGR of 24.2% during the forecast period from 2020 to 2027, as reported by Acumen Research & Consulting.

Mental health is defined by the Centers for Disease Control and Prevention (CDC) as a person's psychological, emotional, and social well-being. Because it affects how people handle stress, how they think, feel, and act, as well as how they make good decisions, mental health is important at all phases of life.

The global market for mental health apps is expanding as mental diseases including anxiety, despair, and stress are becoming more common. Numerous mental health applications offer tools, activities, and assistance for managing stress. These apps are available to help with both general and specialized conditions related to mental health.

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Mental Health App Market Report Coverage:

Report Attribute

Global Mental Health App Market

Mental Health App Market Size in 2020

USD 837.6 Million

Mental Health App Market Forecast by 2027

USD 3,823 Million

Mental Health App Market CAGR During 2020 - 2027


Analysis Period

2016 – 2027

Base Year


Forecast Data

2020 – 2027

Segments Covered

By Type of Platform, By Type of Subscription, By Application, By End-User, By Region

Regional Scope

North America, Europe, Asia Pacific, Latin America, and Middle East & Africa

Key Companies Profiled

7 Cups of Tea, Recovery Record, Inc., Headspace Inc., Happify Inc., Aurora Health Care, Mayo Foundation for Medical Education and Research, Talkspace, Calm, Ustwo Fampany Ltd., MoodTools, Sanvello Health, and NOCD Inc.

Report Coverage

Market Trends, Drivers, Restraints, Competitive Analysis, Player Profiling, Regulation Analysis

Customization Scope

10 hrs of free customization and expert consultation


COVID-19 Impact on Mental Health App Market Value

The American Psychological Association claims that the COVID-19 pandemic may hasten the growth of mental health apps. Because these apps can point users to therapy and enhance care, this has had a favourable effect on the psychology sector. The coronavirus pandemic is causing a tremendous deal of dread, worry, and concern among both the general public and particular groups, such as elderly persons, according to the World Health Organisation (WHO). Due to this, many individuals are now aware of how to deal with mental illnesses. As a result, there was a significant demand for mental health apps throughout the pandemic period, and this demand is predicted to increase going forward.

Increasing Anxiety And Depression Related Cases Augment the Mental Health App Market Revenue

Approximately 970 million people worldwide suffered from a mental or drug use disorder, according to the 2017 Our World in Data Organisation study. The biggest number of persons, 284 million or 4% of the population, were affected by anxiety disorders. Additionally, in the same year, more than 264 million people experienced sadness, 107 million used alcohol excessively, and more than 70 million used drugs. All of these persons need to receive emergency medical care from psychologists or other counsellors because they are all on the edge of developing mental instability. This element would promote the use of mental health apps, resulting in expansion as a whole.

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Increase In Smartphone Adoption Would Result In More People Using Mental Health Apps

The number of Smartphone users worldwide is at 6.6 billion, or 83 percent of the world's population, according to a report from Ericsson. When compared to 2016, when there were just 3.668 billion users, or 49% of the world's population, this number is much greater. In reality, between 2016 and 2022, the total number of Smartphone owners worldwide grew by 10.4% annually, with 2017 recording the highest rise. The number of people using these gadgets climbed that year by more than 20%. The number of smartphone users worldwide is predicted to increase and reach 6.8 billion by 2023. Since smartphones are used by the vast majority of people worldwide, anyone who has a mental disorder can download and use mental health apps.

Global Mental Health App Market Dynamics

The main reason driving the market expansion is rising public awareness of mental health issues and related apps. Our examination of the market for mental health applications indicates that as more sophisticated mental health apps become available, demand will rise. A significant market trend in the mental health app space that drives industry demand is the increase in the number of highly effective AI-based apps. The potential for data theft from these apps would, however, restrict market expansion. In addition, a number of market expansion prospects are projected to arise in the next years as a result of greater government programmes and regulations to promote mental health awareness. For example, the Diagnostic and Statistical Manual of Mental Disorders (DSM) published by the American Psychiatric Association describes the symptoms or warning signs of a number of mental health conditions, including depression, anxiety, eating disorders, schizophrenia, and post-traumatic stress disorder.

Global Mental Health App Market Segmentation

The global mental health apps market is categorised into: type of platform, type of subscription, application, end-user, and region.

Mental Health App Market by Platform

  • Android
  • iOS
  • Others

As per the mental health app market forecast, it is anticipated that the android sub-segment will hold the largest market share. According to a recent survey, with more than 2.5 billion active users across 190 countries, Android is the most widely used operating system in the world. Additionally, according to a report from 2021, there were 65.5% Samsung users, 27.4% iOS users, and 3.7% LG users. This demonstrates that Android has substantially stronger platform penetration than other global platforms.

Mental Health App Market by Subscription

  • Free Apps
  • Paid Apps
    • Yearly Subscription
    • Monthly Subscription

Free apps are widely downloaded, but they don't offer premium services like speedy treatments, comprehensive features, or access to counsellors or psychologists in the area. Therefore, throughout the anticipated years, paid apps will generate a sizeable amount of income in order to access these capabilities.

Mental Health App Market by Application

  • Addiction Disorder
  • Cognitive-Behavioral Disorder
    • Anxiety Disorder
    • Seasonal Affective Disorder
    • Bipolar Disorders
    • Psychotic Disorders
    • Eating Disorders
  • Post-Traumatic Stress Disorder
  • Obsessive-Compulsive Disorder
  • Phobia
  • Suicidal Ideation & Schizophrenia

Suicidal ideation/schizophrenia is one of them and is regarded as a highly serious disorder that needs prompt counselling. According to figures from the World Health Organization, more than 700,000 individuals die by suicide each year. And 77% of these suicides take place in developing and middle-income countries.

Mental Health App Market Regional Outlook

North America, Europe, Asia-Pacific, Latin America, and the Middle East and Africa are the five geographic segments that make up the market for mental health apps. North America will hold the greatest market share in 2021 because to the high prevalence of mental disorders in the region. One in five Americans, and one in every 25 Americans, have a significant mental disease like major depression, bipolar disorder, or schizophrenia, according to the CDC. Recent statistics show that more than 20% of Americans experience anxiety, which is what's driving the demand for mental health apps in North America.

The Asia-Pacific area is anticipated to see the fastest rate of growth between 2021 and 2027. The region's rapid rise is attributed to the existence of the greatest percentage of Smartphone users, rising mental health awareness, and expanding usage of digital and mobile health technology to improve outcomes and manage healthcare delivery.

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Mental Health App Market Players

7 Cups of Tea, Recovery Record, Inc., Headspace Inc., Happify Inc., Aurora Health Care, Mayo Foundation for Medical Education and Research, Talkspace, Calm, Ustwo Fampany Ltd., MoodTools, Sanvello Health, and NOCD Inc. are a few of the top mental health app providers listed in the study.

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About Acumen Research and Consulting:

Acumen Research and Consulting is a global provider of market intelligence and consulting services to information technology, investment, telecommunication, manufacturing, and consumer technology markets. ARC helps investment communities, IT professionals, and business executives to make fact-based decisions on technology purchases and develop firm growth strategies to sustain market competition. With the team size of 100+ Analysts and collective industry experience of more than 200 years, Acumen Research and Consulting assures to deliver a combination of industry knowledge along with global and country level expertise.

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