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Herbal Medicinal Products Market is expected to reach US$ 360.35 Billion by 2031

According to a Future Market Insights (FMI) analysis, the herbal medicinal products market revenue would reach US$ 171.62 billion in 2021. Overall sales of herbal medicinal Products are predicted to reach US$ 360.35 billion by 2031, increasing at a 7.7% CAGR from 2021 to 2031.

Government endeavours to promote the use of herbal medicine around the world, particularly in the West, have resulted in the development of mass distribution networks, increased prescription of homoeopathic remedies, and increased demand for Ayurvedic therapies.

These characteristics, according to a recent Future Industry Insights analysis, have proven critical in facilitating growth in the herbal medicinal products market. Herbal medicine sales are estimated to exceed US$ 171.62 billion in 2021, growing at a 7.7% CAGR from 2021 to 2031.

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Soaring concerns pertaining to adverse effects of allopathic medicines has been causing gradual shift of preference in favor of traditional herbal medicines. These medicines are often used for treatment of ailments including neurological diseases, cough, cold & flu, sexual problems, feminine problems, and metabolic diseases. Herbal remedies are used to maintain health and systemic balance, of body functions without sedation and side effects.

In 2015, La Political de Attention Integral a la Saluda Indigene de FUNASA of Brazil promoted traditional systems of health of indigenous communities. Similarly, the government has recognized homeopathic medicines as a medical specialty and included it in the National Health System. Brazil is currently home to around 12,000 homeopathic physicians and 300 homeopathic pharmacists.

As per the World Health Organization (WHO), around 60% of the world’s population is reliant on herbal medicines for primary health care needs. In developing countries, this number accounts for up to 80%. Around 75% of such sales are made through direct user-pharmacy contacts. The growing trend of online pharmacies and mail-on-order purchases drives the demand for self-medication.

The global geriatric population is rapidly expanding with higher life expectancy rates. According to the World Bank, in 1990, the average mortality among geriatric world population was around 6 %, which increased to 9.5% in 2020. The prevalence of chronic diseases associated with an aging population portrays the need for effective medications.

Key Takeaways from Protein A Resin Study:

Demand for Chinese medicines is expected to grow at 8.2% CAGR through 2031, owing to investments into promotion of traditional Chinese medicine.

Retail pharmacies are projected to capture over 23% of the global market by 2031. This is attributed to availability of consumer health products.

Europe is the largest revenue-generating region for herbal medicinal products, with Germany accounting for nearly 18% of the regional market in 2031.

China holds the leading position in East Asia, and is expected to account for over 49% of the market in 2031.

South Asia is the third most lucrative market with India accounting for over 74% of the share in 2031.

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Competitive Landscape

Manufacturers of herbal medicine are primarily aiming to carry out strategic expansions and filing patents to consolidate growth in a competitive market.

For Instance, In Oct 2020, the Arkopharma SA filled a patent for the Arkodigest® No Reflux 100% natural composition to improve digestion.

In November 2020, Mountain Rose Herbs purchased the Phoenix Industrial Park in Eugene, with 205,000 square feet of operational space and a 12-acre campus, as a part of business expansion strategy to develop it into green space.

The key market players covered by FMI include:

  • Blackmores Limited,
  • Sanofi-Aventis Healthcare PTY Ltd.,
  • Arkopharma SA,
  • Nutraceutical Corporation,
  • STADA Arzneimittel AG,
  • Himalaya Global Holdings Ltd,
  • Integria Healthcare,
  • Boiron Group,
  • Young Living Essential Oils,
  • Mountain Rose Herbs

Herbal Medicinal Products Market by Category

Product Type:

  • Ayurvedic
  • Homeopathic Medicines
  • Chinese Medicines
  • Aromatherapy product


  • Capsules/Tablets
  • Powder
  • Syrups
  • Oil and ointment
  • Others

Distribution Channel:

  • Hospital pharmacies
  • Retail pharmacies
  • Mail order pharmacies
  • E commerce

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About Future Market Insights (FMI)

Future Market Insights (ESOMAR certified market research organization and a member of Greater New York Chamber of Commerce) provides in-depth insights into governing factors elevating the demand in the market. It discloses opportunities that will favor the market growth in various segments on the basis of Source, Application, Sales Channel and End Use over the next 10-years.


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Last Updated: 13-Feb-2023