Apotheke Direkte Addresses Rising Post-Pandemic Sleep Crisis with Safe, OTC Options

As Europe faces a surge in insomnia, Apotheke Direkte offers proven, compliant over‑the‑counter sleep aids paired with expert-backed guidance to help restless customers rest easy.

Europe is sleep-deprived, and it’s getting worse. Before the pandemic, about 1 in 10 adults suffered from chronic insomnia, enduring frequent, persistent trouble falling or staying asleep despite adequate opportunity to sleep PMC. Across some regions, broader estimates (including less severe cases) ranged between 21% and 27% of adults experiencing sleep issues in the past year BioMed Central.

Then COVID-19 hit. Sleep disorders exploded.

• In studies during the first lockdown in Belgium, clinical insomnia surged from around 7% pre-pandemic to over 19%, and shot up further to nearly 29% during the second lockdown.
• Across Southern Europe, insomnia rates were even starker, 6% of Greeks reported sleep issues during confinement, while Italian figures soared between 17% and 52%, depending on the study.
• Meta-analyses now show that 26% to 37% of the global population suffered poor sleep during the pandemic, numbers mirrored across Europe.

Why this matters:
Chronic insomnia isn’t just a nuisance, it’s a legitimate health threat. It ramps up risks for cardiovascular disease, diabetes, depression, anxiety, and cognitive impairments like brain fog and poor concentration.

Apotheke Direkte answers the call – safely

Apotheke Direkte isn’t about pushing sleeping pills, it's about responsible, accessible solutions. Here's how we deliver:

• Safe, regulated OTC options: A selection of well-vetted sleep aids, including clinically established melatonin products and others that comply fully with EU and German pharmaceutical standards.
• Guidance over gimmicks: Each product page lists ingredients, dosage, contraindications, and recommended duration of use, aiming to empower informed, safe self-care.
• Added-value expertise: Alongside products, we offer tips on proper sleep hygiene, simple CBT-I strategies, and when to seek medical advice, because OTC should only be part of the solution, not the entire one.

Quote from the spokesperson

“Europe is facing a sleep epidemic, and it’s not going to fix itself. At Apotheke Direkte, we believe in empowering customers to reclaim good sleep safely. That means real compliance, real information, and responsible OTC solutions, not empty promises.” — Dr. Yvonne Blignaut, Apotheke Direkte

About Apotheke Direkte

Founded in 2004, Apotheke Direkte is an EU-regulated online pharmacy that simplifies health and wellness access with trusted OTC products and transparent guidance. We prioritise compliance, clarity, and caring customer service.

Press contact:
Dr. Yvonne Blignaut
Apotheke Direkte
info@apothekedirekte.com
https://apothekedirekte.com/