Fetal Monitoring Devices Market Size, Share, Trends, Demand & Growth 2027

The global market for fetal monitoring devices is projected to expand at a 5–7% growth rate by 2027. Rising incidences of preterm births, congenital abnormalities, and maternal hemorrhage—along with continued technological advancements—are among the primary factors fueling this growth.

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Fetal monitoring devices are essential diagnostic tools used to track key fetal parameters throughout pregnancy, labor, and delivery. During the first trimester, these systems primarily measure fetal heart rate and movement. They play a crucial role in detecting abnormalities or birth defects, assessing overall fetal well-being, and monitoring uterine contractions to support safe childbirth.

Market Remains Resilient Despite COVID-19–Related Declines

The COVID-19 pandemic significantly disrupted the healthcare landscape, forcing hospitals to limit patient volumes and reduce non-urgent procedures, including fetal monitoring. Many healthcare providers postponed or rescheduled monitoring sessions to minimize exposure risks, resulting in a notable drop in procedure numbers during this period.

However, the industry adapted quickly, with companies introducing innovative solutions to support remote fetal monitoring and reduce direct patient–clinician contact.

For example, in June 2020, Philips introduced an obstetrics monitoring solution designed to assist clinicians and pregnant women amid the pandemic. The Avalon CL Fetal and Maternal Pod and Patch enabled reduced physical interaction—an especially critical benefit during COVID-19.

“Covid-19 has intensified the need for mobile solutions during pregnancy. Remote monitoring, especially during labor, offers significant advantages such as greater comfort, mobility, and flexibility for expectant mothers.”
— General Manager, Monitoring & Analytics, U.S. Health Technology Company

Technological Advancements Propel Market Growth

Increasing incidences of cardiopulmonary conditions, post-term and multiple pregnancies, and preterm births—combined with government initiatives that support maternal and fetal health—are driving steady demand for fetal monitoring systems. Continuous innovation within the industry further strengthens market expansion.

Recent examples include:

• November 2022: Philips launched the Ultrasound Compact 5000 series, a portable and versatile system offering high-quality imaging for various clinical environments.
• July 2022: GE Healthcare introduced the Voluson Expert 22, featuring a next-generation, graphics-based beamformer, AI-enabled tools, and a customizable touch interface.

Rising Preterm Birth Rates Drive Growth of the Fetal Monitoring Devices Market

A major factor propelling the fetal monitoring devices market is the increasing incidence of preterm births. Studies indicate that hypertension, hemorrhage, and multiple pregnancies are among the primary causes of preterm delivery. As these cases rise, so does the need for advanced monitoring technologies. Growing technological innovation and higher awareness of maternal and fetal health are further accelerating market expansion.

Example:
In July 2022, Taiwanese startup Cubo Ai introduced the AI Sleep Sensor Pad—an addition to its Cubo Ai Plus Smart Baby Monitor—designed to detect a baby’s breathing motion.

Key Market Challenges

Despite strong growth prospects, the market faces several hurdles. High device costs, the availability of lower-priced refurbished alternatives, stringent regulatory policies, and a shortage of trained professionals are expected to restrain growth in the coming years.

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Regional Insights

North America Leads the Global Market
North America accounts for the largest share of the global fetal monitoring devices market. This dominance is driven by rising preterm birth rates, increasing maternal age, higher obesity and smoking prevalence, supportive government initiatives, robust NICU infrastructure, and the presence of major industry players.

Meanwhile, the Asia-Pacific region is projected to record the highest CAGR during the forecast period. Contributing factors include high rates of low-birth-weight infants, continuous healthcare advancements, a growing reproductive-age population, increasing infertility treatments, and rising demand for advanced fetal monitoring technologies.

Competitive Landscape

Key players operating in the global fetal monitoring devices market include:

• Medtronic PLC
• Koninklijke Philips NV
• GE Healthcare
• Siemens Healthineers

Strategic Developments

Leading companies are employing both organic and inorganic strategies—including collaborations, acquisitions, and innovative product launches—to strengthen their market position.

Recent Examples:

• February 2023: GE Healthcare acquired Caption Health, integrating its AI applications with GE’s ultrasound devices to improve imaging, diagnostics, patient care, and cost efficiency.
• March 2022: Philips announced that its tele-ultrasound technology, Collaboration Live, received U.S. FDA 510(k) clearance for remote diagnostic use on an additional mobile platform, enabling real-time interaction between clinicians and patients during remote ultrasound imaging.

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