
Events
This interactive course provides the perfect introduction to the different phases of drug development, clinical trials and complexity of these fields. The combination of trainer interaction, information sharing, exercises and quizzes guarantee a solid introductory understanding of the topic.


Münchensteinerstrasse 41, Basel, Basel-Stadt, 4052, Switzerland
In the EU member states medical devices were regulated completely different to pharmaceuticals due to different histories, economic reasons and a distinct mode of action. With the new EU medical device regulation the need and requirements for clinical data increased significantly. Consequently, the regulations for conducting clinical trials with medical devices were completely updated. The objective of this training is the communication of current legal, ethical and administrative requirements as well as quality, scientific and practical aspects which are necessary for the conduct of clinical trials with medical devices. This training will support the trainees to increase the quality of your clinical studies in accordance with the regulatory requirements.


Understand the language, the concepts and research techniques in pharmaceutical pricing – Learn how to set prices for optimal access and returns across Market Access systems, payer types and at different times of a product’s life cycle – Grasp the impact of international reference pricing and parallel trade, and how to deal with these. Why You Should Attend The Content: The focus is on techniques and approaches that have been proven to work best. Concepts are explained in simple, non-mathematical terms and concrete examples are used rather than vague concepts. Since you will mix with a very international audience, you will learn from your peers about pricing & reimbursement systems in their markets. Delegates leave with a collection of techniques and principles that…

Learn how to uncover the unmet needs of strategic accounts and to develop patient-centric strategies that drive value for both your company, your account and patients – Know how to design and organise well-coordinated multi-functional account teams that result in much more effective KAM – Learn how to set up a KAM plan and to measure KAM success. Why You Should Attend KAM in the pharma industry is complex and it is no secret that pharma companies have found it difficult to maintain sustainable success with KAM programmes in increasingly complex healthcare systems with progressively more demanding customers. The Content: This course is rich in insights and handy tools, alongside first-hand experience and real examples, all of which will equip you to dramatically improve your capability…

1, Austria Center, Bruno-Kreisky-Platz, vienna, 1220, Austria
With its theme “Hospital Pharmacy 5.0 The Future of patient care”, the 25th Anniversary EAHP Congress that takes place in Vienna, Austria from 24-26 March 2021, is all about impactful, innovative technologies that will shape the way how pharmaceutical care is delivered in hospitals. The EAHP Congress will host various sessions with top healthcare experts speaking about key topics in the hospital pharmacy and the latest advances in technologies. It presents a unique and strategic opportunity for all hospital pharmacists to come together, exchange knowledge and join forces in transforming hospital pharmacy!Learn the different payer archetype systems that offer useful patterns in payer decision making and an insightful structure in Europe’s highly fragmented payer landscape – Grasp the structure and know the key stakeholders of the major European healthcare systems – Understand the contribution of other functions in the process of gaining optimal access Why You Should Attend The Content: Throughout the industry, optimising market access is often viewed as a responsibility of the market access departments alone, while in fact the optimal outcome will depend on a cross-functional effort as of phase II. That is why it is absolutely necessary that internal stakeholders in non-market access functions grasp the fundamentals and understand how their function, and in particular their decisions r…


Boston, U.S.A, Massachusetts, MA, 02101, Boston, U.S.A
International Pharmaceutical Business Expo- iPharma Expo 2021 scheduled during March 19-20, 2021 at Boston, U.S.A. iPharma Expo 2021 is expected to witness approx. 150 exhibitor’s and 1500- 2000 visitors footfall from pharma industry. This expo will showcase the latest trends and technologies in pharmaceuticals, drugs and formulations and will bring together eminent personalities from various sectors of pharma, non-pharma and healthcare industries. Register for free at https://www.ipharmaexpo.com/visitor-registration/ iPharma Expo 2021 is expected to witness approx. 150 exhibitor’s and 1500- 2000 visitors footfall from pharma industry & management etc. Brings unique platform for the participa…

Learn to design a digital innovation strategy for Medical Affairs – Grasp the full power and trends of the whole spectrum of digital tactics that affect physicians and patients – Learn how to optimise the mix of tactics and to measure their business impact. Why You Should Attend On one hand, there is a strong need from pharma customers (physicians, but also patients, nurses, (hospital) pharmacists etc.) to receive the latest medical information “anytime, anywhere” – on websites, but also on tablet devices and smartphones. On the other hand, pharma is experiencing cost pressures in the promotional space. As a result, more efforts are being put into blended or pure online offerings, which not only result in budget efficiencies, but will also be preferred by time-pressured customers.&nbs…

Understand the terminology, tools, models and argumentation used in cost-effectiveness studies/articles – Learn to distinguish good from bad ones – Know how HECON studies should be integrated into clinical & marketing plans – Understand how payers assess and use HECON evaluations Why You Should Attend The Content: This health economics course not only provides you with an explanation of concepts and methods, it also discusses the integration of health economic evaluations in clinical development and brand marketing plans (with practical examples), as well as the perspective of the decision maker - including examples of successful applications of health economic evaluations. The Expert: Prof. Dr. Lieven Annemans not only has a wide international experience…

Learn how medical affairs can enhance the commercial success of pharma brands with market insight generation, brand value definition, and HCP/patient engagement – Learn the critical success factors of a competitive medical affairs strategy and of an impactful tactical mix – Get familiar with the fundamentals of health economics and of leadership development. Why You Should Attend In the past, pharma companies were largely fuelled by their own R&D departments developing small-molecule solutions to large patient populations. In that era, sales and marketing took the lead and scientific concerns were very much secondary to promotion. Medical affairs departments were often a back-office service that made sure the marketing heroes did not let their exuberance for the brand take them t…




