Articles
The UK’s National Institute for Health and Clinical Excellence (NICE) published a Final Appraisal Determination (FAD) this month that should result in Merck Serono’s EGFR-targeting monocolonal antibody Erbitux (cetuximab) becoming the UK’s first biologic treatment to be reimbursed on the NHS for treatment of metastatic colorectal cancer (mCRC). The final guidance should be published in July and be implemented within three months after that. Caveats apply however. Patients must have had primary tumours resected and have secondary tumours confined to the liver. Tumours…
Historically, pharmaceutical companies have faced a number of major challenges, both internally and externally, which have shaped the pharmaceutical industry we see today. Ongoing issues such as the declining efficiency of companies' internal R&D processes and increasingly crowded markets have resulted in fierce price competition between both branded and generic players. Heightening regulatory pressur…
Over the past week, concern has gone global over swine flu, with WHO Director Margaret Chan forecasting the “…the first pandemic of the 21st Century”. Global pandemic. By definition, the emergence of a disease, ‘prevalent over a whole country or the world’ and the highest possible stage of the WHO’s influenza alert phases. In reality, whilst the move to phase 6 – or pandemic status – does signal a significant change to the global spread of the virus, the WHO’s latest declaration does not imply that there has been a notable change to the number of deaths or serious cases reported around the world. Nevertheless, on Thursday, June 11th 2009, the World Health Organization (WHO) used the term pandemic to describe a flu…
GP entrepreneurs feel like they have been wading through mud in their attempts to get practice based commissioning (PBC) off the ground. They are battling with PCTs who are not taking PBC seriously and despite warm words, fail to deliver the support GP commissioning consortia are entitled to. But the word from the top the Director General of Commissioning stated last week is that PBC is central to the way commissioning will develop, moving forward. And that GPs will have more – not less power in the future.Commis…
The Department of Health is keen on the social enterprise model. They are so keen that they have offered community services trusts the ‘right to request’ transferable pensions NHS for all their current NHS staff, funded by the Department of Health. And at an average of 35% of salary costs, being able to offer maintenance of their NHS pension rights will be a significant benefit for staff that might otherwise have been lost.The concept behind social enterprise…
Not a day passes when we hear more bad news about the economy. And the budget signals that if not today, then in the future all public services are going to have to draw in their horns. Senior Department of Health executives, speaking at a recent NHS Alliance Conference, suggested that the NHS has two years left before it starts to the credit crunch’s bite – maybe less if there is an election in a years’ time.…
With sales slowing and marketing budgets being cut, pharmaceutical brand managers will be expected to do more with less. This shift may dramatically change how companies reach their communication and marketing goals. Going forward, social media and other methods of online communication are likely to play a much larger role in building brand loyalty and increasing compliance than ever before. In using Direct-to-Consumer (DTC) marketing campaigns, pharmaceutical companies are trying to increase awareness of their products. In do…
On 01 April the Department of Health announced sixteen integrated care pilots (ICPs) www.dh.gov.uk. They are led by a whole range of organisations from practice based commissioning clusters through community and NHS foundation trusts to specialist substance misuse teams and local councils. This is a deliberate ploy as the main goal is to evaluate the organisational models and principles behind ICOs; and quantify the costs and benefits they deliver. They are being championed by David Colin Thorne who rarely backs a duff horse, and if they are successful, policy enablers to encourage ICO development are sure to follow. The NHS loves a new organisational mod…
To date, there have been 1,124 cases of the infection in 21 countries. Unlike both SARS and bird flu, sustained human-to-human transmission of the disease has occurred. However, the strain appears to be more in line with seasonal flu, having a significantly lower mortality rate than both SARS and bird flu. Transmission of the virus between human beings occurs when an infected individual coughs and…
There has been no shortage of conversation lately about current problems facing the Pharmaceutical industry. Communication is vital to work through the current economic crisis and unite in this unreliable climate. Time management is a constant battle for executives who are now turning to online networking sites to liaise effectively and efficiently with their peers. Communities such as Facebook, MySpace and Twitter are a fantastic resource to all, socially - But what are the true business benefits? MeettheBoss has found the need to create a business platform purely for these executives. “Social networking sites are great to catch-up with old friends, share photographs, music and l…
“… interviewing skills have been rapidly and continuingly changing…” Being interviewed can be a nightmare at times and having been in the industry for 11 years, I recall how interviewing skills have been rapidly and continuingly changing over that period. Having been both a candidate and an interviewer on many occasions, as I am sure many of us are, I would like this articl…
Due to the global economic downturn, branded pharmaceutical sales are suffering in countries such as the US, which lack a nationalized healthcare system. The rising number of unemployed, and therefore uninsured patients, are switching to cheaper generic alternatives, the result of which will be a knock on effect on branded prescription drug sales, which are now forecast to decline by 1-2% in 2009 (IMS Health).…
LONDON, UK 30th April 2009 ExpertREACT. The latest outbreak of influenza virus H1N1 “swine flu” is now widely tipped to cause a global pandemic of unknown severity. Previously, the influenza vaccine community discussed the theoretical limitations of current technologies and capacity. Now they are faced with the reality of these limitations. VacZine Analytics (R) believes H1N1 must change the science of influenz…
Thus, where the current crisis finds its roots primarily in the banking industry, almost no-one and no industry is completely sheltered. Innovation in healthcare is therefore paying at least a small cost for what is now the most serious economic crisis since October 1929 and the depression of the 1930s that followedYet whilst some of the grandest headlines of all tell of fallen bankers and experienced professionals back in the market for new work, there is another demographic which is being increasingly affected by the uncertainty of the current climate– new graduates.For where healthcare remains a div…
Healthcare is no exception. For where it may sometimes prove challenging to pin down the precise ways in which public opinion can make a direct impact on a company’s revenues, a positive brand identity can, amongst other things, greatly assist in attracting some of the brightest new minds in the industry. Indeed, a positive image is particularly profitable when it comes to something like recruitment and the establishment of something in the way of a social contract with the general public can also enco…
Despite the current economic downturn, pharmaceutical research and development spending continues to play a vital role in the pharmaceutical industry. The industry, as a whole, needs to find new, more innovative ways to compensate for the recent and upcoming patent loses of many blockbuster products, i.e. Lipitor and Zocor. Recent trends indicate that we are currently in the middle of a consolidation of pipeline efforts within the industry through numerous acquisitions, both intra-pharmace…
Historically, pharmaceutical companies have faced a number of major challenges, both internally and externally, which have shaped the industry as it exists today. Ongoing issues include the declining efficiency of internal R&D processes, together with growing competition from both branded and generic players in increasingly crowded markets, ultimately resulting in fierce price competition. Heightened…
Medical communications provide professional, valuable marketing solutions to pharmaceutical companies, incorporating; writing, design, multimedia, conferences and events and more. Working with top level pharmaceutical company executives, high profile doctors and lecturers, the job of the medical communications specialist is to inform, educate and increase awareness of diseases and medicines within the healthcare community to help drive improved patient care. Adventis Health is one of a number of medical communications agencies that offers an integrated service with advertising, PR, Medical Education and digital…
We have all heard the doom and gloom regarding the financial markets/ credit crunch/ recession. It’s pretty hard to escape it. The high earning bankers are jobless and the face of our high street is changing with high profile collapses of organisations including Woolworths, the Officers Club, MFI and Barretts. It’s official, we are in a recession and according to the Office of National Statistics, UK unemployment had risen to 1.92 million in the last quarter of 2008 - the highest le…
It is perhaps fitting, if not entirely coincidental, that the month that we chose to focus on the important areas of the central nervous system and pain, also coincides with Multiple Sclerosis Awareness Month. Backed by the Multiple Sclerosis Association of America, the MS awareness month invites both an awareness of the debilitating nature of the disease, alongside an effort to increase worldwide government and NGO funding for the study and treatment of the condition. For that reason, this article will focus primarily on the important new strides in that area. The central nervous sy…